Doctor’s Hospital at White Rock Lake is getting in on the White Rock Marathon weekend (Dec. 12-14) — they’ve just signed on as title sponsor for the marathon’s two-day health and fitness expo. Organizers are still seeking the top-dog title sponsor for the marathon. Hmmm, I can see it now … The Advocate Publishing White Rock Marathon …  what do you think, Mr. Wamre?

While I wait to hear back on that … the aforementioned fitness expo sounds like a pretty cool deal, with more than 100 vendors demonstrating, peddling and promoting all sorts of stuff — clothing, jewelry, shoes, athletic gear, food and supplements, upcoming events and good-to-know-about services, to name a few. Plus, if you are running the race, you have to go to the expo to pick up your packet so you might as well take it all in while you’re there.

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I don’t know exactly how the Doctors Hospital sponsorship will affect race participants — I don’t think very much. But sponsorships, from what event chair Chuck Dannis told me a while back, help absorb costs of putting on such an enormous event and allow organizers to donate a larger sum to the benefiting charity, Scottish Rite.

Also, if you are training to run the marathon and you’re getting antsy, you are eager to read anything and everything there is to read about the event. It’s just five weeks away and I can’t get enough of stuff like this, from the Dallas Morning News Fitness Blog.