Photo courtesy of Honey + Hank

One of Lake Highlands’ most successful startups, Honey + Hank, plans to hold a massive warehouse clearance sale next Thursday. The sale is the first step in the company’s transition from online retailer to a purely design brand.

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In a recent Instagram video, owner Jenny Smiley says Honey + Hank will now operate as a “design house with a big focus on collaborations”.

Smiley, who was covered in the Advocate‘s December issue, says that a number of future collaborations are already being worked on. The brand’s memorable patterns made out of state shapes will now be licensed to other retailers to create new products for their customers.

In the meantime, Honey + Hank is offering a 30% off online sale on their website and 75% off from their warehouse. They plan to sell all current inventory with no restocks.