Frankly, I’ve had my doubts about whether Dallas-based Blockbuster is going to be long for this world, what with over-the-internet movie downloads and Netflix and millions of channels on cable and satellite.
But a story in the DMN lays out Blockbuster’s plans, along with identifying a number of stores — some in or near our neighborhood — where we can see various portions of the survival plan. Things like selling big-screen TVs, offering fountain sodas, play areas for the kids, and 6 a.m. store openings are part of the plan, and Blockbuster is testing these ideas and more to see what works and what doesn’t.
I don’t know that I’m going to run out and buy any Blockbuster stock just yet, but at least I can see the company has a plan. And who knows? It might work.