The next time you’re in a neighborhood Burger King, watch carefully as your fellow burger patrons pay up to see if any are carrying the Burger King Gold Card, which entitles the bearer to gorge on BK favorites for life without ever paying the bill. There are 12 BK Gold Cards in the world right now, most in the hands of some of celebrities: Jay Leno, Jennifer Hudson, George Lucas, Robert Downey Jr. and Hugh Laurie ("House"), to name the only ones that I know about after reading a story about the card in Advertising Age magazine. Given the fast-food nation movement, I can’t say I’m dying to get one of the Gold Cards, but I imagine there’s a certain cache in never having to buy another burger.